‘Lack of respect’: Argentina club start social media influencer in top-flight match
Deportivo Riestra name YouTube and Instagram personality ‘Spreen’Buenos Aires club known for unconventional marketing stunts
Argentina football club Deportivo Riestra have been accused of “a lack of respect for football” after naming a social media influencer in their starting lineup for a top-flight game against leaders Velez Sarsfield on Monday.
Ivan Buhajeruk, who is better known as “Spreen” and has more than 8 million subscribers on YouTube and more than 5 million followers on Instagram, has no professional football experience but was named as a striker in the side by coach Cristian Fabbiani. The 24-year-old was subbed off after only 50 seconds during the first break in play without touching the ball.
